Delivering Iconic Moments: An insight into the content production workflow at The Football Association

Most sports fan will remember where they were when the Lionesses won Euro 2022 or when Kieran Trippier scored that free kick against Russia in 2018. This session will dive into how The FA, working with base, has transformed the infrastructure of their content delivery, enabling these heart-stopping moments and behind the scenes action to be distributed via a cloud-based workflow.